Your Google shopping agency

DONE BETTER.

As a Google Partner agency, our proven Google shopping strategy helps you sell more of your bestselling, high-revenue & high-margin products, with a focus on increasing profit margins across the account.

We test & optimise continuously, and draw insight from your other paid channels in order to maximise sales for every product in your catalogue – ensuring maximum ROI from your Google shopping advertising budget.

With full management of your product feed included, our data-driven approach can take your eCommerce digital marketing strategy to the next level.

Don’t just take our word for it

what THEY say.

As a group with a multi-million pound annual digital spend we have had the experience of working with a host of agencies big and small in addition to having an in-house team. I can confidently say, Adbetter are amongst the best in the industry – they are passionate and diligent with a keen focus on hard KPIs that matter to the business.

Zeeshaan Shah

Founding Board Member, CPIC Global

After two paid media campaign tests with other agencies failed to deliver results, I was hesitant to test again with Adbetter. But I am glad we did – we are now generating a steady flow of new customers which continues to grow as we increase the budget each month. Nearly 1 in 10 users who visit one of Adbetter’s landing pages convert to an opted-in customer expecting a phone call.

Francesco N.,

Founder, Primo Diamonds

The Adbetter team are incredibly knowledgeable, very responsive, and true partners. In our first conversation, I was so impressed with their command of KPIs and statistics; they truly get the client’s POV. They are business-minded, which is oh-so-rare in this industry. They have designed (and implemented) an excellent digital marketing & lead generation strategy for us that is paying off in spades. Highly recommend!

Manya Klempner,

Founder, The Boxing House

Adbetter handled everything from creative strategy to a full funnel media buying plan across Facebook & Google Ads. They were able to design & build a full digital marketing campaign including all ads, copy & landing pages that has been delivering a consistent stream of new customers at a significantly cheaper cost than in previous testing.

Aqib Hassan,

CCO, CPIC | Gwadar Click

Working with Adbetter, we’ve been able to maintain and grow both trial and paid subscriber numbers during an uncertain and choppy year. The team were able to integrate with our reporting workflow, which is invaluable for keeping track of our main KPIs and having a central point of truth for measuring campaign performance and success.

Tim Jarvis,

CEO & Founder, Fabrik.io

Adbetter have delivered significant increases in revenue with a strong return on ad spend across multiple brands that we’ve worked on together. They developed a cross-channel strategy that has seen year-on-year growth of over 40% at a target cost per acquisition set each month.

Gouda Rutkauskaite ,

Head Of Ecommerce, Fresh Ego Kid

Adbetter are very easy to work with and get good results. They make speedy, clear recommendations and have been great in adapting and tweaking campaigns to get the most out of our budget. Their advice and support has helped us to break new ground in our charity’s campaigning work. I’d definitely recommend working with them.

Charlie King,

Head Of Comms, Hospice UK

Leads for Dubai property are typically expensive due to the high-net worth requirements & high competition in a niche market – but Adbetter were able to deliver a consistent flow of new clients at a lead price 25% under what we were achieving with the previous agency managing the campaigns.

Hamid Jaafri,

CEO, One Investments

Since working with Adbetter, our digital paid media channels have grown to be one of our most consistent generators of high-quality leads. Our lead volumes from paid media channels have increased over 1400% whilst reducing the cost per lead by 16%.

Matthew Fawl,

Director, Alesco Property Investment

Working with Adbetter has been an absolute pleasure! They have in-depth channel knowledge, are able to suggest innovative and effective solutions that really deliver on objectives, and they get results. We were so impressed with how they helped us shape our KPIs and got under the skin of our organisation, brand and audiences. Highly recommend – we will definitely be working with them again!

Imogen Thomas,

Senior Campaign & Content Manager, Dying Matters

Why Google shopping ads?

CAPTURE HIGH- INTENT CUSTOMERS

Google shopping has quickly become the most popular digital marketing channel for retail and ecommerce advertisers, accounting for 82% of all UK retail search ad spend. It is now an essential part of an ecommerce marketing strategy.

65% of UK shoppers like to browse and compare products, but only 13% of shoppers know exactly which product that they want to buy when visiting a website. Google shopping allows you to target these high-intent browsers right at the top of their searches, above paid search and organic listings.

These rich ad formats include product images and additional product info such as price & sizes within the ad unit your customer sees. This combined with cost per clicks that are roughly a quarter of what you would pay for a top three position in paid search allows for high volumes of high-intent clicks from shoppers directly to relevant product pages on your website.

High-intent audiences

Pull in high-intent customers who are actively searching for your products

No wasted ad budget

Out of stock products are automatically removed from ads so you never waste any budget on them

Easily measurable returns

Use full-funnel conversion tracking to double-down on the audience segments driving revenue

What we do

DRIVE BUSINESS
VALUE, NOT CLICKS.

Performance Pricing

We charge a commission percentage of Google shopping spend that decreases as you scale, ensuring incentives are aligned & budgets can be easily adjusted according to the seasonality of your business.

Measurable ROI

We don’t focus on ‘fluffy’ metrics like ad impressions (how many people have seen your ads) – everything we do is focused on accountable Google shopping performance metrics that are measurable, matter to your business, and provide you positive return.

No Lengthy Contracts

We don’t believe in locking you into long-term annual contracts. We operate on a monthly rolling basis after an initial agreed test period, and rely on our results to keep you coming back for more.

Turnkey, Full-Funnel Solution

We handle every aspect of your Google shopping ads, including product feeds. We combine pinpoint media buying with smart machine-learning technology and best practice account structures to deliver you a predictable flow of new customers.

Transparent Custom Reporting

You don’t want to be kept in the dark about your Google shopping ad campaign performance. We build completely custom reporting dashboards for all your Google shopping campaigns so that you can keep your finger on the pulse of the numbers that matter to your business.

Interested?

LET’S DO IT.

01

BOOK YOUR DISCOVERY CALL On an initial call we dig into your business to make sure we understand your current strategy, performance & goals. We establish & agree objectives and KPIs to measure success.

02

Get Your Free Audit & Proposal We deep-dive into your historical marketing data and outline a 90 day phase 1 strategy & action plan designed to hit objectives quickly and scale aggressively.

03

Launch With Us We’ll get to work right away and have your first campaigns live within 2 weeks. Nothing goes live until it is reviewed and approved by you to ensure it is on-brand.

Adbetter Ltd
5-7 Tanner Street
London
SE1 3LE

We offset our carbon footprint via Ecologi