PRIVACY POLICY

This is the full privacy policy for AdbetterLtd.

The following covers how we collect, process, manage and protect any information that is provided when using the Adbetter website.

We are committed to ensuring that your privacy is protected at all times. All data captured will be used and held in line with the General Data Protection Regulation 2016/679 (GDPR).

Should you have any questions or concerns about the ways in which your data is used by us, or if you have any questions or concerns regarding any aspect of the following policy, please contact admin@adbetter.co.uk or write to Data Protection Officer at Adbetter Ltd, 5-7 Tanner Street, London, SE1 3LE.

Your personal data and how we collect it

Personal data relates to a living individual who can be identified from that data.

 

Collecting and processing specific, relevant information is a necessary part of us being able to offer you the services and products to help with your business development or dealing with any enquiries or requests you may have.

Should you have any questions or concerns about the ways in which your data is used by us, or if you have any questions or concerns regarding any aspect of the following policy, please contact admin@adbetter.co.uk or write to Data Protection Officer at Adbetter Ltd, 5-7 Tanner Street, London, SE1 3LE.

We will only use your personal information fairly and securely and will never do anything with it (such as sharing with any other party) that you have either not clearly agreed to, or that could be considered irresponsible, or without clear legitimate interest. The lawful basis we use for this processing is “Legitimate Interest” for “direct marketing”. This is covered in the GDPR. For example, if we see that somebody has viewed pages on the Adbetter website, we may try and contact you as it would be reasonable to assume you may have an interest in our services. You have the right to withdraw consent at any time by contacting the Data Protection Officer at admin@adbetter.co.uk with the subject heading OPT OUT or write to the Data Protection Officer at Adbetter Ltd, 5-7 Tanner Street, London, SE1 3LE.

We will only use your personal information for the purposes we state at the point you provide it to us – for example, when you enquire through our website or over the phone to find out about our services and how Adbetter may be able to help you.

Adbetter will ensure that any personal information we collect from you will only be used in a way that is relevant, fair, honest, sensitive, responsible and respectful towards your privacy.

We will only share your personal information with our employees, contractors, agents or professional advisors where it is necessary in order to fulfil a valid stated purpose as above and this will be in compliance with The Data Protection Act 2018.

We collect information from visitors to this website through the use of our online enquiry forms, in exchange for downloadable content, via the form on our Contact Us page, and when you email us with an enquiry.

We will send you information according to the preferences you submitted via our online enquiry form.

In addition to the above, we collect information automatically about your visit to our website. Please see our Cookie Policy for more details.

The information we collect

When you visit our website, we may collect the following types of information via clearly identified forms:

Name
Job title
Email address
Telephone number
Demographic information such as postcode, preferences & interests Other information relevant to specific services, surveys & offers

What is “Personally Identifiable Information” (PII)?

Personally Identifiable Information (PII) is any information that you voluntarily submit to us and that identifies you personally, including contact information, such as your name, e-mail address, company name, address, phone number, and other information about yourself or your business. Personal Information can also include information about you that is available on the internet, such as from Facebook, LinkedIn, Twitter and Google, or publicly available information.

 

Personally Identifiable Information also includes Navigational Information where such information can directly or indirectly identify an individual. Navigational information refers to information about your computer and your visits to this website such as your IP address, geographical location, browser type, referral source, length of visit and pages viewed.

What we do with the information once collected

We collect this information to better understand your needs and provide you with a higher quality service that reflects your interests or specific challenges.

Your data may also be stored, managed or processed in any of the following ways:

For internal record keeping.

To improve our services and user experience across our website.

To improve the relevancy of the promotional emails we send out to the email address which you have provided. These emails may regard our services, special offers, or any other relevant information that we think you may find interesting or benefit from.

From time to time, we may also use your information to contact you for market research purposes. This may be via email, phone, fax or mail. The information collected may then be used to inform updates and to our website and services.

To promote use of our services to you and share promotional and information content with you in accordance with your communication preferences.

To send information to you regarding changes to our Customer Terms of Service, Privacy Policy (including the Cookie Policy), or other legal agreements.

To unsubscribe from our communications

You may unsubscribe from our marketing communications at any time by clicking on the “unsubscribe” link located on the bottom of our e-mails, updating your communication preferences, by emailing us at admin@adbetter.co.uk

Customer Testimonials and Comments

We post client testimonials and comments on our websites, which may contain Personal Information. We obtain each client’s consent via email prior to posting the client’s name and testimonial.

Security and protection

We are committed to ensuring that your information is secure and protected. In order to prevent unauthorised access or disclosure, we have put in place suitable physical, electronic and managerial procedures to safeguard and secure the information we collect online.

We secure the Personal Information you provide on computer servers in a controlled, secure environment, protected from unauthorised access, use or disclosure. All Personal Information is protected using appropriate physical, technical and organisational measures.

Retention of Personal Information

How long we keep information we collect about you depends on the type of information. as described in further detail below.  After such time, we will either delete or anonymise your information.

We retain Personal Information that you provide to us where we have an ongoing legitimate business need to do so. When we have no ongoing legitimate business need to process your Personal Information, we securely delete the information or anonymise it. We will delete this information from the servers at an earlier date if you so request.

If you have elected to receive marketing communications from us, we retain information about your marketing preferences for a reasonable period of time from the date you last expressed interest in our content, products, or services, such as when you last opened an email from us.  We retain information derived from cookies and other tracking technologies for a reasonable period of time from the date such information was created.

Disclosures and controls

We will not sell, distribute or lease your personal information to third parties unless you have given your explicit permission, if we are required by law to do so, or if the disclosure is necessary for purposes of national security.

If you have previously agreed to us using your personal information for direct marketing purposes, you may change your mind at any time by following the instructions at the bottom of any emails we send you.

All disclosures will be in compliance of GDPR.

How to Access & Control Your Personal Data

If you have any requests concerning your personal information or any queries with regard to these practices, please contact the Data Protection Officer at admin@adbetter.co.uk with the subject heading PRIVACY POLICY.

Reviewing, Correcting and Removing Your Personal Information

You have the following data protection rights:

You can request access, correction, updates or deletion of your personal information.

 

You can object to processing of your personal information, ask us to restrict processing of your personal information or request portability of your personal information.

If we have collected and processed your personal information with your consent, then you can withdraw your consent at any time. Withdrawing your consent will not affect the lawfulness of any processing we conducted prior to your withdrawal, nor will it affect processing of your personal information conducted in reliance on lawful processing grounds other than consent.

Amendments

Our privacy policy may undergo slight changes from time to time. This privacy policy was last updated on 11-05-22.

©2022 Adbetter Ltd, trading as Adbetter. All rights reserved. Registered Company Number: 12187430